Pirta Passive Cooling

Passive cooling technologies that cool our planet through scientific innovation.

MAXIMUM DECREASE IN SURFACE TEMPERATURE AS COMPARED TO:

64 °C / 115.3 °F

BLACK SURFACE

10 °C / 17 °F

WHITE SURFACE

117.66

SOLAR REFLECTIVE INDEX (SRI) AS MEASURED BY ASTM E 1980

+

Latest News

Pirta Announces Participation in Amazon's Sustainability Accelerator with World Leading Passive Cooling Technology

What is Pirta?

Around the world, cities are struggling to combat both a heat crisis and rising energy costs. For the past two years, our engineers have been perfecting a passive cooling technology that can keep a structure cool without relying on energy dependent cooling systems. Pirta products reflect solar heat away from a surface and allow that surface to lose more heat than it absorbs from the sun, and they do so more effectively than any other product on the market.

New Pilot Project with Miami-Dade County Parks, Recreation and Open Spaces Shows the Significant Power of Pirta Paint.

“Temperatures affect a lot of our construction work here, whether it be through energy consumption or issues with regards to the quality of construction years down the road… Pirta helped us achieve a 69℉ decrease in roof surface temperature and significantly cooled the room.” said Jason Brown, Construction Manager for Miami-Dade County Parks, Recreation and Open Spaces.

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“We’re on a mission to cool our warming planet through scientific innovation.”

— Rob Atkin, Pirta Founder